Have you ever tried to spend a day on the sofa watching daytime TV? If you do, you’re bound to see a charity advert with ghastly-thin children looking at you with -usually- big brown eyes (apparently people respond more compassionately to brown eyes, although I now have no idea where I read that!) asking for sponsorship.

I know why those are necessary, and I know they do a good job, and I myself have responded and sponsored the organisations that run those adverts, but I really do hate them.

I know they work, but they suck all joy out of a room, and instead of relaxing, I’m left feeling horribly guilty.

I receive over 100 press releases and emails in any given week, and I normally don’t feature them here – seriously, can you imagine if I wrote a post about every one? But I did like this video from Concern. It’s positive, and made me feel like we can DO something, we can MAKE A DIFFERENCE. It inspired me to write this post, rather than send me reaching for chocolate to make me feel better about a crisis that I can’t change on my own.

Watch the video and let me know what you think!
(And no, I wasn’t sponsored or paid to write about it!)

[youtube gbUAnmb9iYM nolink]

Concern Worldwide is an international humanitarian organisation specialising in tackling hunger with the most vulnerable people in the world’s poorest places. Hunger affects everything for the world’s poorest people. We believe that no one should have to live with hunger and the damage it causes. We work for a world where lives are not limited by lack of access to enough nutritious food.
Concern Worldwide works 25 countries.

There are many other humanitarian organizations offering refugee assistance, medical services and food programs that can use your help. You may either donate or volunteer to show your support.

Categories: Misc


A Positive Approach To Poverty

  1. We too dislike those types of ads, but also appreciate that they are necessary. We would love to be able to contribute more, and do at times feel guilty that we don’t, but our priority has to be our own children.

    Charity begins at home, we can’t solve the world’s problems as much as we would love to be able to. There are so many people out there who are TOO wealthy who could really make a big difference and choose not to – it’s a shame, it really is.

  2. That is a really nice cause and a powerful video. A lot of people are not aware of it but hunger is a problem with millions affected worldwide. If they have not seen it first hand, some people wouldn’t believe it. Anyway, I would help whenever I can and to those who can’t, you can share the video instead.

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